ABOUT DJA
DJA is an award-winning marketing services and sales promotion agency that consistently innovates and excels in promotion development and execution.
We follow a basic philosophy that has not changed since the day we first opened our doors in 1962: Deliver promotions that work – on strategy, on time, on budget. Underlying that is DJA’s vertically integrated operation, with more than 100 full-time professionals and all services under one roof at our 41,000 sq. ft. headquarters in Melville, NY. We also have a satellite office in Pasadena, CA to support our west coast clients. Another asset is our Hispanic Promotions department; they are dedicated to seamlessly communicating with and executing promotions to that large minority group.
It’s our ever-expanding array of services and capabilities, and the tremendous diversity in the clients and industries we serve, that keeps us on the cutting edge of online, offline, mobile and integrated promotions.
The professionals at DJA offer each client a wide range of promotion marketing services to help achieve your objectives
and safely guide you past the many risks and obstacles, legal and otherwise, that can disrupt or prevent a successful promotion.
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SWEEPSTAKES, CONTESTS & GAMES
These are among today’s most impactful promotions, providing maximum excitement and attention/awareness on a fixed budget.
More than any other promotion vehicle, Sweepstakes, Contests and Instant Winner Games create interactivity between marketers and end-users. And interactivity has become a critical need with the explosive rise of Internet marketing.
Regardless of whether you plan to run an on-line, off-line, or integrated sweepstakes, keep in mind that no promotion tactic is more controlled and regulated by the constantly changing laws and interpretations of Federal, State and local authorities. So it’s wise to involve the award-winning, innovative Sweepstakes Professionals at DJA early in your planning.
The professionals at DJA offer clients complete promotion and administration, or, any of the individual services listed below can be cherry-picked:
- Concept evaluation
- Strategic/creative planning
- Rules and legalities
- Promotion materials – copywriting, design and/or production
- Review of non-DJA designed/produced materials
- Materials distribution
- Security design and production of game materials
- Security seeding of winners
- Random drawings
- Winner verification
- Winner notification process
- Contest judging
- Travel and merchandise prizesourcing and fulfillment
- Data capture
- Prize award and over-redemption insurance services
- On and offline entry receipt
- Entry reporting
- Promotion evaluation
- Warehousing
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